Professional / operating experience

People on one side. Systems on the other.

Creator operations, community management, data work and AI systems, including 3+ years working directly within CapCut UK's creator ecosystem.

Full chronology →
Primary case studyCapCut UKApr 2023 — present
RoleCommunity manager / creator operations
Experience3+ years
MarketUnited Kingdom
International internal teamsCross-market operations

I manage the creator-facing layer between the UK community and international internal teams across support, programmes and challenges, payments, AI and generative-product issues, creator feedback, reporting and escalation. Alongside that work, I built a fully operational CreatorOps agentic AI workflow that turns high-volume creator conversations into structured cases, evidence-linked history and action-ready next steps. The current deployment keeps outbound creator messaging review-gated, while the same action layer is designed to extend into automatic responses, updates and routine follow-up. I also maintain established UK creator relationships, including creators working with AI and generative tools, and have referred approximately 20–30 creators into the ecosystem.

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Additional experienceFancensus2023 — 2024 · 1 year 6 months
Video game analyst

Analysed and maintained video-game industry data across social media, content creators, digital marketplaces and online storefronts, supporting the tracking of visibility and performance across global markets. The work included large volumes of console-store and retail data across PlayStation, Xbox and wider online retailers, with accuracy and consistency central to the role.

Social mediaContent creatorsDigital marketplacesOnline storefrontsPlayStationXboxData quality
Repeated responsibilities
Creator communication

Make updates usable.

Questions, programme guidance, payment updates and policy changes.

Programme operations

Keep programmes moving.

Challenges, participation rules, winners and payment processes.

Issue routing

Escalate with context.

Turn bugs, AI-generation failures and creator issues into clear internal context.

Systems & reporting

Build operational memory.

Weekly reporting, case history, AI-assisted classification and unresolved follow-through.

Cross-team communication
01UK creatorsQuestions · feedback · issues
→
02Clarify & routeContext · priority · ownership
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03International internal teamsReview · decision · action
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04Close the loopCreator update · follow-through

I add the context each side needs before the message moves.